LOCAL MARKETING AT SCALE
Empower Franchisees to Market Like Professionals
iRover is the complete suite of tools to run professional, on-brand campaigns. Your HQ and franchisees can create and schedule email campaigns, social media, and entire lead generation funnels – all within a single system.
THE PROBLEM
Your Franchisees Want to Market Locally, But You Don’t Have a System That Makes It Possible
They’re struggling with Dropbox folders, Canva files, and scattered templates.
Most simply don’t have the time to “learn marketing.”
You end up chasing activity instead of leading strategy, and if support feels weak, your brand value is questioned.
When everyone can launch campaigns confidently, your brand builds trust, extends reach, and compounds growth at every level.
THE FRANCHISE MARKETING SYSTEM
One System for Everyone. Two Ways to Create.
Whether your central team launches network-wide campaigns or your franchisees create their own, iRover provides the full suite of tools for running impactful campaigns at any scale.
Network-Wide Approach
Build and schedule franchise-wide social media posts, newsletters, or automated funnels.
Auto-localize content for each location (customer names, city, opening hours, and more).
Enable owners to approve or further personalize content before it goes live.
View your central dashboard for franchise-wide campaign performance.
Franchisee DIY Approach
Access a full suite of content creation tools for social, email, lead gen campaigns, and physical assets.
Controlled AI prompts and branded templates ensure consistent tone and visuals.
Owners schedule and monitor campaign performance directly from their dashboard.
View your central dashboard for local and franchise-wide campaign performance.
PLATFORM FEATURES
How Multi-Channel Campaigns Run Themselves in iRover
Social Media Campaigns
Systemize and automate social media by writing, scheduling, posting, and tracking performance in one place.
Turn Google, Yelp & Facebook feedback into content
Writing & scheduling at the central and local levels
Integrated with Facebook, Instagram, and LinkedIn
Email Marketing
Build email templates, automate campaign scheduling, and monitor centralized analytics for every location.
Auto-localization fills in location details
Simple drag-and-drop editor
Franchisees can build and send custom campaigns
Everyone can monitor campaign performance
Lead Generation Funnels
Provide your entire network with professional funnels ready to capture new customers, without having to build from scratch.
Add landing page and lead magnet templates to the content library
End-to-end funnel integration
Create at the central and local levels
Print & Offline Marketing
Create relevant print-ready brochures, flyers, and postcards to continue your consistent marketing presence offline.
Pre-set localization options
Templated drag-and-drop creation tools
Centralized usage monitoring
Hear From Franchisees Who Love Using iRover
We’ve acquired over 26 patients in the last three months
I would recommend PatientSites to any private practitioner with large or small; multiple or single clinic(s). They provide excellent customer service and deliver as advertised and as promised! I have noticed an immediate return on investment (ROI) with the online appointment request form and the managed live chat program. PatientSites is constantly improving and advancing their product and am confident they will continue to do so.
Art Brosnard
State of The Art Physical Therapy
The chatbot has brought us two new patients this week alone!
We have tried many different tools, and this has been the most seamless, cost-effective approach. We utilize the email templates, newsletter/magazine templates, social media & patient follow-up surveys and review request emails. All of this is simplified in one location and has been a huge time saver. We can see social analytics and reviews, as well as client engagement with our newsletter. The chatbot has brought us two new patients this week alone!
Sandi Salazar
FYZICAL Franchisee
One-stop shop for everything you need
A one-stop shop for everything you need regarding digital marketing. I love the fact that it is very hands-off, other than working with [iRover] to personalize some of the content. I did not have a chance yet to take full advantage of all of the features, but I already find it to be well worth the investment.
Jose A. Dominguez
FYZICAL Franchisee
An OVERWHELMING response
We have received an OVERWHELMING response to the quarterly magazine. Initially, we thought it would be a nice piece, but it surpassed our expectations. We have been able to share it with patients in our waiting room, leaving copies at the front desk for them to take. It’s a quality piece.
Callie Ogden
FYZICAL Franchisee
WHAT THIS MEANS FOR YOUR FRANCHISE
Turn Local Marketing into a Scalable, Network-Wide System
FRANCHISOR BENEFITS
A Complete Campaign Engine You Control
Central and local marketing in one system
Parent-child publishing for network-wide coverage
Confidence every location has an active online presence
A full suite of tools to support every channel
Easily deliver done-for-you campaigns when needed
Track adoption and performance by location
FRANCHISEE BENEFITS
Simplified Marketing in Every Channel
Ready-to-use campaigns in every channel
Freedom to personalize within brand rules
A single login for multi-channel marketing
AI tools that make content fast and consistent
Access lead generation tools to build their customer base
Feel empowered to grow their business
Explore The Other Pillars of the iRover Marketing System
HOW TO GET STARTED
Your Path to Localized Marketing at Scale
01
Book a Discovery Call
We’ll discuss your current setup, the challenges you’re facing, and what you want to achieve so we can recommend the right configuration for your network.
02
Configure iRover for Your Franchise
Decide which features to activate, set permission controls, choose your support level, and pilot your new marketing system.
03
Launch and See Results
Go live with your branded platform, approved content, and marketing automations to equip every franchisee location with the marketing tools and support they need.
No-commitment discovery call
THE FRANCHISE MARKETING SYSTEM
Rank Your Entire Franchise Network on Google Business
Test out the iRover platform and discover how well franchisees are utilizing the most powerful tool for local search visibility: their Google Business Profile.
Our team will be in touch within one business day
FREQUENTLY ASKED QUESTIONS
Common Questions, Answered
Can we control what franchisees can personalize?
Yes. The iRover franchise marketing platform lets you decide exactly what franchisees can change, and permissions can be updated anytime. See how it works here.
How does scheduling work across email and social?
Social media posts can be published from within iRover using our built-in Facebook, Instagram, LinkedIn, and email account integrations. Access to scheduling is available at both the central and local levels to enable network-wide and local publishing.
Can we tailor campaigns by region or location?
Absolutely. Auto-localization fills in each franchise’s local details automatically, and you can layer regional variations for promotions, content, and timing.
Does iRover replace all of my marketing tools?
Yes. iRover is a complete marketing system that replaces all of your marketing tools at both the central and local levels, such as Mailchimp, Canva, or Hootsuite. Franchisors and franchisees access a full suite of tools from a single login, without any need for third-party add-ons.
What reporting and oversight do we get?
Your central team gets a live dashboard showing campaign performance, adoption, and compliance across every location. Find out more about tracking performance and compliance here.
Who is iRover for?
iRover is the marketing system for growing service-based franchises. Whether you have a handful of locations or hundreds, iRover is built to provide complete marketing support to your franchises now and in the future.
What is the cost of the franchise marketing system?
We offer multiple licensing models to support how your franchise operates. Get in touch with us to discuss choosing iRover for your franchise.
Let’s Simplify and Scale Your Franchise Marketing
Empower your franchisees and your team with the complete marketing system for consistent, on-brand local marketing.
Talk to us
